How Much Does Your Daily Makeup Cost?

How much is your daily face worth? Interesting question right? How much do we spend on our daily makeup products? I read this article in Look magazine a week ago and i was intrigued to see how much my daily face of makeup is worth.
Makeup to me is one of lifes little pleasures. I actually enjoy wearing it (the majority of the time, on the days i can’t be bothered i simply dont), it makes me feel great, not in a “I need makeup to live” type way, but more in a ” i am in control of how i look today” type way. Is that weird? It is isn’t it.
I’m ok with that.

Not only do i love finding great product i also love the actual action of applying makeup, I would say maybe i missed my calling in life and should have been an MUA to the stars, but honestly i’m actually crap at it… really not good. I have the tried and tested look for my own face, which has taken me years to perfect, and even then its ok at best.
However, i enjoy the action of actually applying makeup. When i worked in an office environment and had myself and the kids to get ready of a morning, i would get up half an hour earlier, get a coffee and grab my makeup and take to the mirror. With my face on all i had to do was chuck my uniform on at the last minute. It gave me the sense of being ready for the world.
Now i work from home i go makeup free more days, which makes me love donning my makeup even more when i do do it.

So the matter in hand.. How much is my daily face of makeup worth? I am genuinely intrigued.
Lets find out shall we?

This is what i wear on my face whenever i wear makeup. I’m not overly adventurous, i will change the eye-shadow occasionally but generally keep it to a black eye liner then i go all in with the lipstick, usually bold red or pink. And the rest is for full face and ready to go!

Top Row Left to right

W7 Bronzer  £5.95

W7 Blush £6.95

Kiko Eyeshadow £5.95

Sleek Compact Powder £7.00

Bottom Row Left to Right

Embryolisse CC Cream £29.99

W7 Porefection £6.95

Collection Concealer £4.99

Elf Undereye Highlighter £4.50

W7 Eyeliner £4.95

W7 Mascara £4.95

W7 Lipstick £4.95

Total cost: £87.13

Amazing.. I would never have guessed that, less than £100 so that’s pretty good and of course cost per wear brings each item down to pennies, but its amazing how much our daily face of product is worth and what us ladies spend our money on isn’t it (this doesn’t even include beauty prep items!).

I have to admit, a lot of these pieces are excellent value (W7 cosmetics in particular are amazing value, the mascara is the best i’ve ever used including all the designer ones i’ve tried over the many mascara wearing years!) so i feel pretty good about my daily face products.

Have you ever totalled your daily face up? Id love to know yours!



  1. May 31, 2017 / 6:24 pm

    This is so interesting Rachel! I remember reading some time ago that women should make sure that their makeup bag is insured appropriately under their household insurance contents, because many women don't realise just how many hundreds of pounds there can be in their products. I think my everyday makeup is pretty reasonable – nearly every day I will wear Dior brow pencil (£14), face powder (currently Besame, £18), and mascara (currently Autograph, £10). The brow pencil and powder last a year, at least. For dressier days I'll also use Mac paintpot as an eye primer (£16), L'Oreal foundation (£9.99), and a lippy (anything from £2 bargain bin, to £18 Besame!). Occasionally might use an eyeliner/eyeshadow stick (£5.99). I don't use lots and lots of products, so my everyday cost is still under £100 for a year, bit more than yours, but probably pretty cheap compared to some people! xx

  2. May 31, 2017 / 7:36 pm

    I don't usually spend too much on makeup, or wear too much, since I don't have a clue as to how to properly apply it. Over the holidays I splurged on a few expensive products, but I'm still using them nearly six months later, so like you said, the cost per use pretty much evens out.

  3. May 31, 2017 / 10:20 pm

    I don't wear makeup everyday. I just wear Yves St Laurent Touche Eclat, Urban decay glitter shadow and No 7 black eyeliner on a night out!

  4. June 1, 2017 / 9:41 am

    Hi Rachel, how are you?
    Very thought provoking. My everyday makeup is very reasonable, I've worked it out to be £52 for the lot. Some of that won't last a year (like mascara and foundation) but even if I re-purchase those 3 times a year it's still only £90.

  5. June 2, 2017 / 11:23 am

    I love this post! The black dress with the red shoes is just perfect! I am seeing red shoes a lot lately and so had get a pair for myself and right now they are my favorites! I hope you can stop by my link up today, Ladies Who Link Up! Peace!
    Cheryl Tucker

  6. June 2, 2017 / 8:17 pm

    How super does this look – I love it, especially with the leopard print. x Jacqui

Leave a Reply